Who owns brazilian blowout

In what has probably been the most daunting case for the professional styling business, when it came out that the hair product line Brazilian Blowout was falsifying the amount of formaldehyde that their products contained, many people were obviously upset. According to WWD , the manufacturers of the product must now put hazard warnings on its packaging and distribute a cancer warning to recent product purchasers, including it with all future shipments.

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Formaldehyde is on the Proposition 65 list of chemicals known to cause cancer. The complaint alleged that that GIB — the manufacturer of the Brazilian Blowout products — did not inform customers or workers that formaldehyde gas was being released during a Brazilian Blowout treatment, and therefore product users did not take steps to reduce their exposure, such as increasing ventilation.

Under the terms of the settlement, GIB is required to:. A copy of the settlement is attached to the online version of this release at www.

While Matos says the treatment is safe on most hair types, Lord warns that people with textured hair should take precautions because the treatment could potentially be damaging. She suggests being mindful with the amount of heat you're applying to textured strands because of the different ways certain parts of your hair may react. The bottom line here is before throwing caution to the wind, you should consult your stylist to find out if the Brazilian blowout is safe for your hair.

Sure, we all want smooth and shiny hair, but if it turns out damaging you hair locks in the long run, it's probably not worth it. Your stylist will begin by shampooing your hair three or four times to remove all the product and create a base for the treatment to adhere.

Working section by section, the Brazilian blowout formula will be applied from root to tip, then blow-dried smooth. A flat iron heated to degrees will seal it in, then it's back to the shampoo bowl to rinse out the treatment, followed by a deep conditioning mask. Finally, your hair will once again be blow-dried smooth. The Brazilian blowout is typically safe on color-treated strands, says Matos. In fact, since it completely seals off the hair shaft, she says there's a chance your hair will stay vibrant for longer.